Rughani Kidz & Braces Family Dental Care (“we,” “our,” or “us”) is committed to protecting the privacy and security of your personal and health information. This Privacy Policy describes how we collect, use, and disclose information when you visit our website at www.rughanidentalcare.com, use our services, and interact with us.
By using our website or providing us with your information, you agree to the terms of this Privacy Policy.
1. Information We Collect
We collect information that allows us to provide you with comprehensive dental care, process appointments, and communicate effectively. This information falls into two main categories:
A. Patient Information (Personal and Health)
This is information collected in the clinic, over the phone, or via digital appointment forms, which is essential for treatment and billing:
- Contact Information: Name, address, telephone number, email address, and date of birth.
- Health Information (PHI): Medical history, dental history, X-rays, diagnostic images, treatment records, insurance information, and financial details related to treatment costs.
- Children’s Information: For minor patients, we collect all necessary PHI and the contact and consent information of the parents or legal guardians.
B. Website and Technical Information
This information is collected automatically when you visit our website:
- Usage Data: Details about how you use our website (e.g., pages viewed, time spent, click patterns).
- Technical Data: Internet Protocol (IP) address, browser type, operating system, and geographic location (Rajkot, India, or surrounding area).
- Cookies: Small data files stored on your device (see Section 5 below).
2. How We Use Your Information
We use the information we collect for the following purposes:
- To Provide Dental Care: Diagnosing, treating, and managing your dental and oral health, including coordinating care with other specialists.
- Appointment Management: Scheduling, confirming, and reminding you of appointments (via call, SMS, or email).
- Communication: Responding to your inquiries, questions, and requests for information regarding our services.
- Billing and Administration: Processing payments, submitting claims to your insurance provider, and general clinic management.
- Marketing & Outreach: Sending updates, promotional materials about new services (e.g., clear aligners), or health-related information, only if you have consented to receive them.
- Website Improvement: Analyzing user traffic and behavior to improve our website design, content, and security.
3. Disclosure and Sharing of Information
We do not sell your Personal or Health Information. We may disclose your information to the following parties when necessary:
- Healthcare Providers: Sharing relevant PHI with other dentists, specialists, or labs for consultation, referral, or diagnostic purposes.
- Insurance Companies/Financial Entities: Sharing necessary data for billing, payment processing, and insurance claim adjudication.
- Service Providers: Trusted third-party vendors who perform services on our behalf (e.g., IT support, website hosting, email marketing services) under strict confidentiality agreements.
- Legal Requirements: When required by law, court order, or governmental regulation to protect our rights, your safety, or the safety of others.
4. Data Security
We are committed to maintaining the security of your information. We implement robust physical, electronic, and managerial safeguards, including:
- Secure patient management software and encrypted digital storage for PHI.
- Controlled access to patient data, restricted only to authorized personnel.
- Regular reviews of our security practices to protect against unauthorized access or disclosure.
5. Website-Specific Policies
A. Cookies
We use cookies and similar tracking technologies (like Google Analytics) to track activity on our website and hold certain information. You may instruct your browser to refuse all cookies or to indicate when a cookie is being sent. However, if you do not accept cookies, you may not be able to use some portions of our service.
B. Third-Party Links
Our website may contain links to other websites, such as insurance portals or external health resources. We have no control over and assume no responsibility for the content, privacy policies, or practices of any third-party sites.
6. Your Rights
You have the right to:
- Access: Request a copy of the health and personal information we hold about you.
- Correction: Request that we correct any incomplete or inaccurate information.
- Withdraw Consent: Withdraw your consent for us to use your information for marketing purposes at any time by contacting us.
- Grievances: Lodge a complaint with us if you believe your privacy rights have been violated.
7. Children’s Privacy (For Kidz Patients)
As a clinic specializing in pediatric care, we are committed to the safety of children’s data. We only collect the personal and health information necessary to provide care for minor patients, and we require explicit consent from a parent or legal guardian for all treatment and data use. Our website is generally not intended for independent use by children under the age of 13.
8. Contact Us
If you have any questions about this Privacy Policy, your data, or our practices, please contact us:
- By Email: rughanidentalcare@gmail.com
- By Phone: +91 6354949290
- By Mail/Visit: Rughani Kidz & Braces Family Dental Care, 204, 2nd floor City Empire, Royal park Main road, University road corner, 150 Ring road, Rajkot, India.
